Analisis Pengaruh Media Sosial dan Motivasi terhadap Kinerja Dosen Universitas Swasta di Kota Jambi pada Era Digital Modernisasi

Fakhrul Rozi Yamali, Venny Yusiana, R. Adisetiawan, Ririn Noviyanti Putri

Abstract


The purpose of this study is to analyze the influence of social media and motivation on the performance of private university lecturers in Jambi City. This study is a quantitative study with an observational analytical method with a design in this study in the form of a cross-sectional study approach. Respondents in this study were some of the lecturers at Jambi Private University, totaling 240 people. The results of this study indicate that simultaneously and partially there is a positive and significant influence between the variables of social media and motivation on the performance of private university lecturers in Jambi City.


Keywords


social media, motivation, lecturer performance.

Full Text:

PDF

References


Prasetyo, B., Trisyanti, U., 2018. Revolusi Industri 4.0 dan Tantangan Perubahan Sosial. IPTEK: Journal of Proceedings Series, 5, 22-27

Danial, A. R., Ibrahim, M., Karundeng, D. R., 2023. Pengaruh Media Sosial Terhadap Budaya Organisasi dan Kinerja Dosen di Perguruan Tinggi Swasta di Gorontalo. Seminar Nasional Hasil Riset Dan Pengabdian, 5, 1942–1953.

Gibson, J. L. 2012. Organization Behavior, Structure, Processes. New York: Mcgraw-Hill

Han, J., Yin, H., 2016, Teacher Motivation Definition, Research, and Implications for Teachers. Cogent Education, 3(1)

Marsal, A., Hidayati, F., 2018. Pengaruh Penggunaan Media Sosial Terhadap Kinerja Pegawai Di Lingkungan UIN Suska Riau. Jurnal Ilmiah Rekayasa dan Manajemen Sistem Informasi, 4(1), 91-98.

Moè, A., Katz, I., Alesi, M., 2018. Scaffolding for motivation by parents, and child homework motivations and emotions: Effects of a training programme. The British journal of educational psychology, 88(2), 323–344

.Nana, Surahman, E., 2019. Pengembangan Inovasi Pembelajaran Digital Menggunakan Model Blended POE2WE di Era Revolusi Industri 4.0, Prosiding SNFA (Seminar Nasional Fisika dan Aplikasinya), 4, 82-90

Novialumi, A., 2019. Pengaruh Media Sosial Terhadap Kinerja Karyawan. Jurnal Ilmiah Ekonomi Manajemen. 10(1), 43-51.

Nugraha, D., Ami, M., Nurkomala, 2023. Pengaruh metode simulasi demonstrasi terhadap hasil belajar mahasiswa. Jurnal Pena Edukasi, 10(1), 1–8

Siregar, S. U., Milfayetti, S., Hajar, I., Akmaluddin, 2020. Pengaruh Motivasi Kerja Terhadap Kinerja Dosen Perguruan Tinggi Swasta Labuhan Batu. Jurnal Visipena, 11(1), 172-179.

Taufiq, A. M., 2005. Dinamika Pemasaran: Jelajahi dan Rasakan. Jakarta: Raja Grafindo Persada.

Trisnaningsih, S., 2011. Faktor-Faktor yang Mempengaruhi Kinerja Dosen Akuntansi. Jurnal Akuntansi dan Auditing, 8(1), 83-94

Cholily, Y. M., Putri, W. T., Kusgiarohmah, P. A., 2019. Pembelajaran di Era Revolusi Industri 4.0, Seminar Nasional Penelitian Pendidikan Matematika (SNP2M) 2019 UMT, 1-6

Notanubun, Z.,. 2019. Pengembangan Kompetensi Profesionalisme Guru di Era Digital (Abad 21). Jurnal Bimbingan dan Konseling Terapan. 3(1). 54-64

Syafarina, G., Setiawan, A., 2019. Perancangan Aplikasi Rencana Pembelajaran Semester (RPS) untuk Meningkatkan Pencapaian Pembelajaran Bagi Dosen. Technologia: Jurnal Ilmiah. 10(4), 202-206




DOI: http://dx.doi.org/10.33087/ekonomis.v9i1.2463

Refbacks

  • There are currently no refbacks.


Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Ekonomis: Journal of Economics and Business Published by Lembaga Penelitian dan Pengabdian kepada Masyarakat
Adress: LPPM Universitas Batanghari, Jl.Slamet Ryadi, Broni-Jambi, Kec.Telanaipura, Kodepos: 36122, email: ekonomis.unbari@gmail.com, Phone: 0741-670700

Creative Commons License This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.